Ano Pouches

Elevating Anotha Brand – From Unique Packaging to Seamless Web Experience.

The Brief
Ano., a leading brand in the nicotine pouch industry, sought to modernize its online presence by creating a user-friendly e-commerce platform. The goal was to showcase their premium products, ensure compliance with industry regulations, and provide a seamless global shopping experience. Ano. aimed to combine a sleek, modern design with features that would engage users, facilitate easy product discovery, and streamline purchasing while adhering to stringent legal requirements for nicotine products.
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Services
- Branding
- Website Design
- Shopify Development
- Social Media Marketing
- Paid Ads
- Nicotine Pouches

Challenge

Ano. faced several challenges in developing a new website. The site needed to reflect the brand's commitment to quality and innovation, ensuring a premium shopping experience for its users. It also had to simplify product discovery and make the purchasing process as straightforward as possible. A critical requirement was to comply with the legal regulations surrounding the sale of nicotine products, including age verification and proper legal notices. Additionally, Ano. sought to expand its reach to a global audience, meaning the website had to cater to diverse markets and offer an international shopping experience. Om Infosolutions conducted extensive market research to understand customer behavior, competitor strategies, and industry-specific requirements, ensuring that the website would meet both business and legal needs.

Om Infosolutions supported Ano. in overcoming these challenges through a comprehensive strategy that integrated product packaging design, website development, and market expansion efforts to strengthen the brand’s position and appeal to a wider audience.

Strategy

The project began with Ano.'s product packaging design, reflecting premium quality. This was seamlessly integrated into a custom website with sleek design and enhanced navigation for an improved user experience. Regulatory compliance was ensured with age verification and legal notices. The result was a cohesive brand experience, from packaging to website, elevating both the user experience and the brand.

RESULT

Elevating Ano.'s Brand – A Seamless, Compliant, and Engaging Digital Experience.

The website redesign featured a Custom Design that provided a sleek, modern look while emphasizing Ano.'s high-quality products. The Enhanced Navigation simplified the site structure, improving user experience and making it easier for customers to discover and purchase products. To ensure Regulatory Compliance, we integrated age verification systems and legal notices, addressing the specific regulations for nicotine products. For Global Optimization, the site was equipped with multi-language capabilities and secure international payment gateways, allowing Ano. to expand its reach into new markets while offering a smooth, secure shopping experience for customers around the world. The result was a website that not only met legal requirements but also elevated the brand and user experience.

40% Sales Growth:

Revenue increased by 40% within just three months of the website launch, driven by improved user experience and streamlined purchasing.

2x Time-on-Site:

User engagement doubled, with the average time spent on the site increasing significantly due to the improved design and navigation.

Global Expansion:

The website successfully expanded Ano.'s market reach with localized content and multi-language support, resulting in smoother international transactions.

At AnothaBrand, our e-commerce journey was transformed thanks to OM Infosolutions, who not only redefined the online shopping experience with a sleek, modern design but also optimized every step of the order process

Myles Mathews - CEO of AnothaBrand

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